ISBD Training

01. Database Generation & Automation

We begin by identifying your ideal customer profile. You’ll learn how to:

• Define your target audience by industry, location, revenue, and job roles
  
  
• Create a custom B2B database with accurate, actionable data
  
  
• Manually generate professional email addresses and extract contacts from company websites
  
  
• Implement automation techniques for lead sourcing and future email campaigns
  
  

02. Mastering Email Marketing

Email writing is more than typing—it’s storytelling with intent. Learn how to:

• Craft personalized emails based on the recipient’s business pain points
  
  
• Structure compelling subject lines and value-driven messages
  
  
• Send bulk emails without landing in spam folders
  
  
• Write follow-up emails that convert, without annoying the recipient
  
  

03. Lead Generation Strategies

Every great deal starts with a lead. This module teaches:

• How to identify and engage warm and cold leads
  
  
• Best practices for handling conversations via email or LinkedIn
  
  
• How to schedule meetings using Google Calendar, Zoom, and Outlook
  
  
• Methods to respond professionally and move leads through the pipeline
  
  

04. LinkedIn Masterclass

LinkedIn is more than a networking tool—it’s a sales engine. You’ll learn:

• Profile optimization for visibility
  
  
• How to grow your professional network strategically
  
  
• Writing LinkedIn content that generates 10,000+ views
  
  
• How to use LinkedIn for outbound prospecting and inbound lead generation
  
  

05. Cold & Warm Calling Techniques

Calling can be daunting—but not when you’re trained right. We help you:

• Prepare thoroughly before each call using research
  
  
• Participate in mock call sessions with real-life scenarios (CEO, CTO, etc.)
  
  
• Build confidence to handle gatekeepers, HR, and decision-makers
  
  
• Convert conversations into qualified leads
  
  
• Get your custom call scripts for better call performance
  
  

06. Proposal Writing Essentials

Learn how to develop sales documents that win:

• Understand proposal structures and elements
  
  
• Draft client-specific proposals that highlight value
  
  
• Use tools and templates for quick, professional responses
  
  
• Understand pre-sales documentation like budget analysis, competitive research, and negotiation tactics
  
  

07. Deal Closure Techniques

Sealing a deal involves more than a handshake. This section covers:

• Vendor registration processes and legal paperwork (NDA, MoUs, etc.)
  
  
• How to upsell and cross-sell post-deal
  
  
• Client onboarding, account management, and retention techniques